Instagram business card makes the process of account searching easier for users.
What Is It and How to Use
What is an Instagram business card? Nametag - is the analogue of QR-code which is created in account.
Pay attention! The background may be filled with flowers, colors and selfies as well.
What is it for? Before creating a business card with Instagram, it is recommended to specify a nickname suitable for the page content. How to write an Instagram handle? Users do not consider it when registering or either create an alias which is difficult to perceive. So, if you have not thought of it before, it is the time to ask yourself “How do I write my Instagram handle?” The Nametag option will make the process of account searching easier.
When there is no need to dictate a nickname, the page owner facilitates the process of account searching for potential followers and also the process of sending the link to acquaintances or clients through WhatsApp, Viber etc.
It is important! After you print the Nametag on paper, it becomes active.
When adding the address on Instagram to your service, product, flier with embedded profile link, you are increasing the page statistics.
How to Add Business Card to Instagram
To create an Instagram business card means to form the Nametag specifying the Instagram account address. Your Instagram address on business cards is a crucial thing for spreading the word about your business.
Guide:
- open the utility;
- go to your account;
- click on the three lines sign;
- click “Instagram business card” in the menu.
Additional information! During the first page visit, the utility helps users by sending them special notifications.
In a dialogue window you select style and font for a business card with Instagram handle.
Templates:
- color - the process is the same as background adding in stories;
- emojis - click on the background, then select a suitable emoji;
- photo - emoji is attached to a selfie.
What Instagram Business Cards Are for?
Creating business cards with Instagram is an easy and effective way to establish the contact between you and your potential clients without wasting extra effort.
- Increase the number of followers
Beautifully designed business card is a silent suggestion to subscribe to your account. And maybe it is the most delicate way to encourage visitors to do this.
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Show full variety of products
If you are working in retail and using such phrases as “And on our Instagram we also have…”, make sure to attach a business card. This way it will look like a considered transfer to the digital catalog.
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Facilitate processes by organizing PR actions
If you caught the attention of a visitor, it is better to waste your time on discussing the advantages of your product rather than on dictating the spelling of a letter S. You can even print an Instagram tag on the t-shirts of your promoters. Do not forget about some rules we considered before on how to list your Instagram handle on a business card.
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Speak about yourself for 24 hours
If you are the owner of a concert stage or a shop that is not staying open for a whole day, the Instagram business cards could be helpful for you as well. It is the opportunity to speak about yourself to those people who found out about you when you were closed. And people may also be hurrying but if they have your Instagram, they have one more reason to come back to you. This is why adding your Instagram to a business card or displaying it in some other creative way is so important.
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Attract the attention
Your clients have extra time when they are sitting in the line or waiting while their meal is cooked. Again - it is better their eyes capture your Instagram rather than someone else’s. People are still staring at their phones to kill some time by inertia.
Where and How To Put a Business Card on Instagram
More often the page owners add links in their profiles. However, it is not an efficient way, which is why other ideas for publications are presented below:
- Print media. Placing them in magazines, newspapers, advertising booklets.
- Card. It is recommended to design the nametags in the form of standard cards.
- Advertising. It is placed on banners, posters and public transport stops. Users suggest clients promos, discounts or gifts for subscribing.
- Creating branded products. Apply the nametag to gifts and merchandise for your clients and partners
- Promo coupon in the form of a card.
- Placing on a price tag.
Effective Use of Personalized Business Card
How to put your Instagram on a business card? For clients it is hard to find a company on Instagram if it has a long nickname. Utility algorithms suggest many similar variations.
The main point of interaction of a potential client offline - to use the Instagram business card to increase profile statistics.
It is important! Do not change the nickname after creating and distributing an Instagram business card.
It is especially convenient for commercial profiles. Users will find it quicker and the owner could not be worrying whether his clients went to competitors with a similar nickname.
How to Share an Instagram Business Card?
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Scanning with a phone
Business card is placed in a fast access in a QR-code section, the same place you were designing it. Which is why during the personal contact you can suggest just to scan it with another phone.
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Electronic version
You can send out an electronic version of your business card. In order to save the image, go to the QR-code section and click on the top right button, then select “Save image”.
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Business card
If you are running a business on Instagram, it will be a good idea to place a QR-code on paper business cards. This way you will not have to painfully dictate your address and clients will not have to scrupulously reprint the text. It means that subscriber conversion will be more smoothly.
If you think that creating a business card will be a difficulty, you are wrong. Save the image in the way described above. Then go to Canva and enter into the search line: “business card”.
Choose a sample you like and upload the saved image.
Now place an Instagram business card instead of the image. You can crop the image to a QR-code to make it bigger if you want. However, even the size specified in an example is enough for a device to identify everything.
Optionally, you can also create a vertical business card. On the one side place an image you made on Instagram, on the other - the rest of the information including addresses and phone numbers.
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Sign
If you are the owner of a coffee shop, gym, boutique, hair salon or any other place where people take photos oftenly, Instagram business card is also appropriate. In this case it is better to design it in the form of a poster or a little sign. Visitors could tag you on photos and follow your account more oftenly.
The main production materials are plastic, acrylic and composite. However, there are also variations made of plexiglass, metal or tree. One way or another, even a business card printed on thick paper with a stylish frame is better than the absence of it.
Such a variant is actual if you are running promo at the fair, for example, and one of the conditions is to subscribe to your Instagram account.
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Printed products
If you are using flyers or promo coupons - QR-code will also come in handy. You can even ask to place your image when making a publication in the media to attract extra followers.
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Stickers
If you are posting some special menu positions on your Instagram, have no fear of placing stickers with an Instagram tag on the tables. It is a good reason for your visitors to know more about your cafe while they are waiting for the order. You can use the same technique with clothing price tags or a wrapping paper.
How to Scan It With a Phone
Step-by-step guide of how to scan an Instagram business card of other users:
- go to the “Instagram business card” section;
- click on the “Scan Instagram business card”;
- point smartphone’s camera at the QR-code.
As a result, the software will show account data and you could as well subscribe to the page and view publications.
Pay attention! The utility allows users to scan pictures saved on smartphones - photos, screenshots and also printed versions.
How to Share a Nametag in Your Stories
You can share a business card on Instagram in your stories, Facebook and WhatsApp. In order to do that, the page owner needs to click on the sign of an arrow pointing up that can be found at the top right of the screen. After that will appear the list of apps recommended for sharing the Nametag.
For example, when choosing stories, the phone opens a tab for stories publication. It is allowed to add to an Instagram business card the stickers and signatures.
By the way, adding both Facebook and Instagram on business card is also a good idea.
Why Instagram Business Card Is Absent: Possible Reasons
Usually, users have a problem with utility updates. It is recommended for business profile owners to solve the problem as fast as possible.
Reasons:
- Have not updated the application. You need to use the last update version for this option to appear.
- More often Instagram updates appear on different devices at different times.
- Your smartphone does not support Instagram updates. For example, if you have last year versions of Android and iOS.
The main reasons why profile scanning is not working are presented above.
If an option does not appear after 7 days, contact the support service.
When Instagram Business Card Should Not Be Used
How do you write your instagram handle? Nobody has a second chance to make a first impression. That is why if you are not sure your handle will stay the same or about how to write your Instagram handle in the best way - do not hurry creating business cards. Visitors should get to the account where they want to stay.
The second case when Instagram business card may harm - if the suggestion on it has become old. Imagine the visitor’s disappointment that came to you for a special drink or a discount when you tell them they are late. The person will blame not you but themselves. So, please, specify the time frames when your marketing offer is valid.
If you are hosting a marketing campaign in social media, use SMMplanner. This way you can plan all the publications and even automatically delete posts according to the schedule.
Moreover, it is better not to use a business card with an Instagram logo just for having a business card. In other words, if the link to your Instagram is more actual, specify it instead. The Instagram logo on business cards works better for switching people from offline to online but it is more convenient to click on the link in messengers and social media.